survey-loi-estimator

Quick startHow to create a survey LOI estimate

1. Choose sample type

Select panel, client, mixed, or not sure. Results stay blocked until this is captured.

2. Add the questionnaire

Upload Word/PDF, paste text, or enter structured survey elements manually.

3. Review assumptions

Check flagged routing, loops, screenouts, randomized items, and open ends before finalizing.

4. Generate and export

Create the LOI estimate, compare point-model and benchmark timing, then export Markdown or CSV.

Sample Type

Required before final LOI calculation. Programmed LOI never receives the client multiplier.

Timing settingsBenchmark model and device adjustment

Respondent device mix

Simple question seconds

Moderate question seconds

Complex question seconds

Open-end seconds

Reading words per minute

Concept buffer seconds

Media buffer seconds

Desktop multiplier

Tablet multiplier

Mobile multiplier

Survey nameUsed on review/results screens and as the export filename.

Pasted questionnaire text

Sample type has not been selected yet. You can review the parse, but results will not calculate until this is captured.